ABM Connected TV

ABM Connected TV

Solution Zone

Information

Accelerate the customer journey with ABM CTV Now you can combine the power of Account-Based Marketing with the reach and scale of Connected TV. ABM Connected TV allows marketers to leverage this traditionally brand focused channel to deliver personalized video content across the buying cycle. Generate more demand by adding Connected TV to your multi-channel ABM strategy to engage accounts across the buying journey.
Categories
Account TargetingAccount-Based MarketingDemand GenerationInteractive/Video Marketing StrategiesLead Nurturing/Scoring
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https://www.madisonlogic.com/solutions/abm-connected-tv/
Madison Logic410Since 2005, Madison Logic has empowered the largest and fastest-growing companies to convert their best accounts faster by finding and engaging throughout the customer journey with the most influential members of the buying committee. The ML Platform, a global multi-channel ABM media activation and measurement platform, enables marketers within enterprise organizations to leverage unique proprietary data to identify the accounts most likely to purchase, maximize engagement across multiple channels, and accelerate sales cycles to positively impact ROI.

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