Ad Tag Fraud Protection for Publishers

Ad Tag Fraud Protection for Publishers

Solution Zone

Information

Protect your Ad Tags, Prevent Chargebacks, and Save your Publisher Account. Visit us at booth #208.
Categories
Account TargetingChannel/Partner MarketingConversational MarketingData Quality & AccuracyField MarketingInfluencer MarketingIntegrated MarketingMarketing Attribution/AnalyticsMarketing OperationsPredictive MarketingRevenue/Sales OperationsSocial Marketing
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https://www.anura.io/ad-tag-protect
Anura208Anura is an ad fraud solution designed to improve campaign performance by accurately identifying bots, malware, and human fraud. By mitigating fraud, advertisers can invest more resources towards growing their business. The Anura solution eliminates false positives — only marking visitors as fraudulent when it is 100% confident, they aren’t real.    Benchmarked against validated conversion data, Anura is able to ensure the accuracy and thoroughness of the solution. That's why there is a guaranteed 99.999% accuracy rate when marking a visitor as BAD using the Anura Script integration. Anura also offers the most detailed analytics dashboard to provide proof of fraud.  With a combination of machine learning and experienced engineers, Anura can detect even the most sophisticated fraud techniques in real-time.  

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